THE FUTURE IS UGLY
Beauty is Not Merit
Fighting for the rights of the aesthetically challenged in a world obsessed with beauty. Join our movement to end beauty-based discrimination.
WHY THIS MATTERS
Behind every statistic is a human story. Beauty bias affects real people in real ways, every single day.
"I've been rejected from countless job interviews before I even opened my mouth. The moment they see me, I can watch their enthusiasm drain away. My qualifications become invisible."
Sarah M.
Software Engineer, Bristol
"Dating apps made me realize how much my worth is tied to my appearance. Hundreds of swipes, barely any matches. It's not about personality anymore."
James T.
Teacher, Manchester
THE UGLY TRUTH
Beauty bias isn't just unfair—it's measurable, systematic, and devastating.
Higher Hiring Rate
Attractive candidates vs equally qualified "ugly" ones
Lifetime Penalty
Average earnings lost due to appearance discrimination
Dating Advantage
More matches for attractive profiles on dating apps
OUR INITIATIVES
Bold solutions for a world where beauty determines everything.

MASKED INTERVIEWS
Eliminate hiring bias by requiring all job candidates to wear masks during interviews. Judge skills, not faces.
Learn More
LOVE IS BLIND
Revolutionary dating where couples connect without seeing each other first. Build relationships on personality, not looks.
Learn More
UGLY HOLLYWOOD
The next Brad Pitt and Angelina Jolie will be ugly. Transform entertainment with appearance-blind casting.
Learn MoreJOIN THE REVOLUTION
The future won't change itself. Be part of the movement that values character over cheekbones.
Party in the Dark
Social event free from appearance judgment
No Mirror Month Challenge
30 days without looking in mirrors
Join as Member or Ally
Full membership or supportive ally status
Volunteer & Advocate
Help organize events and spread awareness
OUR FOUNDERS
Two friends who turned personal pain into a movement for change.

ADAM C. WEBB
Co-Founder • Actor & Musician
From Newport, Adam experienced firsthand the challenges of navigating the entertainment industry without conventional attractiveness.

BELLA WAYNE
Co-Founder • Activist & Advocate
Bella brings fierce dedication to social justice and equality, developing our comprehensive policy proposals and community outreach.